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Email newsletters: content, format and presentation guidelines

Note: Please note that this is an archived presentation and content may be out-of-date or incorrect.

Email newsletters continue to grow in popularity as a way of communicating with stakeholders, customers or your target audience. Despite this popularity we still see many email newsletters which don't make the grade. This presentation looks at benefits and problems with email newsletters, providing for your audience, tips for layout and content, and the format and size of your email newsletter.

Presented by: Kris Larsen, Web Information Coordinator, University Advancement
Date: September 22, 2006